Through the unique modular concave-convex three-dimensional screen design, coupled with high-precision glasses-free 3D digital content, the cold hardware is transformed into a vivid artwork. In the picture, a realistic digital waterfall flows straight down between geometric squares, deeply integrating machinery and creative design, bringing the audience an ultimate immersive visual feast
Daning Future City, a Digital Symphony
Based on the development concept of "science and technology innovation + cultural and creative industry" in Jing'an-Daning functional area, the functional area continuously explores innovative expressions in integration. Just like each building in the functional area represents different integrations. Upholding such diversity and inclusiveness, the city we live in can create and sustain more vitality. Through the way of artistic 3D naked eye, we hope to showcase the innovative spirit and unique charm of Jing'an-Daning functional area, stimulating people's infinite imagination for future urban life.
Jointly developed by Fuyao University of Science and Technology and Leyard Linso, the Lotus Colored Glaze Screen Installation is artist-original. It features dynamic flowing visuals on display panels set against hand-fired traditional Chinese colored glaze, seamlessly blending digital light effects with the soft tactile texture of handcrafted art.
With lotus and colored glaze as core cultural symbols, the piece revives Eastern aesthetics through modern tech. Its shimmering radiant light brings spiritual peace and gentle solace to visitors.
E-sports event center glasses-free 3D
JDG, the JD Gaming esports team, adopts "Stand by what you believe" as its team slogan, embodying the power of faith as they strive for the pinnacle of the esports arena. This slogan not only carries the legacy and continuation of JDG's esports team culture but also interprets the team's core spirit of continuous improvement and self-transcendence in esports competitions. The visual design of the events is deeply integrated with Beijing's urban landmarks, linking local city elements and distinctive IPs to achieve a deep fusion of the regional culture of the capital city and the core spirit of the team, thereby enhancing the team's local regional attributes and cultural distinctiveness in Beijing.
This video is crafted through the deep integration of JD.com's brand image and cutting-edge digital imaging technology. Leveraging the stereoscopic visual effect of curved screens, the video places the mythological imagery of "Kun" and the endearing mascot Joy in the same dimension, bringing to life the awe-inspiring scene of a giant whale breaking through the waves and the agile movement of walking on the clouds. The audience follows Joy's perspective as they traverse Beijing, completing a visual journey from traditional landmarks to modern metropolis.
The video utilizes the large screen located at the corner of the shopping mall's facade as a medium, deeply integrating cutting-edge digital imaging technology with the rich historical heritage of Nanjing. Taking the "claw crane machine" as a creative carrier, and complemented by cultural symbols with strong local characteristics such as the famous Nanjing dish "Nanjing Salted Duck" and the museum treasure "Pink Lotus Stone Stove", the video cleverly combines the fun interaction of modern technology with the unique urban warmth of Nanjing, adding a touch of liveliness and vitality to the streets of Nanjing.
JD's 11.11 event features a 3D stage short film showcasing the synergy between JD's IP Joy and the Chinese-style opera Pikachu from Pokémon. Utilizing an outdoor corner screen with a 3D stage as the visual medium, the film seamlessly integrates traditional Chinese opera, dynamic special effects from Pokémon's Poké Ball, and whimsical cartoon animation. The combination of glasses-free 3D effects, national cute creatures, and Chinese fashion trends brings a soothing and lively interactive carnival to offline consumers on this year's 11.11
With JD mascot Joy as the protagonist, a fantastic parade was launched on the streets of Shanghai through top-notch digital imaging technology. Starting from the quaint and warm Shikumen architecture, weaving through the bustling streets of old Shanghai with neon lights, and finally jumping into the tech savvy cyber future. It deeply integrates the classic imagery of Shanghai style culture with modern digital aesthetics, breaking the physical boundaries of the screen and allowing the cute digital image to interact with urban space in a dynamic way.
Taking JD mascot JOY as the visual core. In the video, JOY skateboards freely shuttle between futuristic cyber cities, vividly showcasing the stunning tension brought by naked eye 3D technology. Through the precise integration of digital lighting and angled curved screens, the boundary between reality and virtuality is broken, allowing the brand image to radiate infinite vitality in the dazzling light, injecting an artistic atmosphere full of technology and fun into urban spaces.
The naked eye 3D technology digitally reconstructs traditional cultural images such as "Flying to Li" and "Great Tang Dynasty Scenery", creating a strong three-dimensional display effect. The physical motion of the mechanical screen and the deep coordination of the three-dimensional digital content inside the screen break the flat limitations of traditional display screens, bringing immersive sensory shock that combines technology and cultural heritage to the audience.
Nestled in the atrium of Resorts World Genting, Malaysia, this landmark in the clouds perfectly integrates cutting-edge mechanical dynamics with digital multimedia art. Constructed from 145 independently liftable LED panels, the installation forms a set of concentric five rings with a 10-meter diameter, undulating and reshaping lightly mid-air like rippling waves.
Drawing on themes including "harmonious multiculturalism", "the electrifying thrill of Genting gaming", and "artistic carnival revelry", it transforms tropical rainforest fantasies, a symphony of diverse cultures, and a glittering golden entertainment spectacle into a luminous visual epic.
Driven by mechanical rhythms and screen interactivity, technological dynamism intertwines deeply with humanistic warmth. Perched atop mist-shrouded highlands, it unlocks an otherworldly immersive sensory journey for every visitor.
The naked eye 3D magical showcase light and shadow blockbuster landed at Century Square on Nanjing East Road in Shanghai, co created with contemporary artists, relying on multiple sets of irregular angled screens on the pedestrian street to create an immersive stereoscopic visual carrier. It integrates flowing light beams, particle Rubik's Cube, green mountains and waters, Shanghai style fireworks, and interstellar wonders into digital light and shadow, deeply interweaving the texture of the cyber city with traditional Eastern culture, century old brand style, and fantasy dimensional imagination. With a 20 minute episodic narrative, it connects multiple shocking scenes such as the revitalization of thousands of miles of mountains and rivers, the roaming of giant whales across screens, and the changing of water curtain Rubik's Cube. In the dazzling flowing light of the Magic City, it unlocks an offline digital audio-visual feast that combines check-in topics, cultural richness, and trendy relaxation.